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MarTech - Marketing Technology News and Community for MarTech Professionals

meta description if known - MarTech is on a mission to educate marketers about marketing technology and strategy through news and feature reporting, newsletters, research reports, live conferences and digital events. MarTech is marketing.

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Email: None

Phone: None

Address: Boston

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    • Is your marketing visibility disappearing?
    • Google Marketing Live 2025: Everything you need to know
    • Publicis Groupe buys Captiv8 to grow influencer and social commerce capabilities
    • 14 HubSpot updates from April 2025 you don’t want to miss
    • B2B buyers need a reason to believe, not a list of features
    • 7 tips for getting started with AI agents and automations
    • 5 ways marketers are actually using AI to get more done
    • Marketers have lots of AI, but not enough direction
    • AI promises a shortcut, but creative teams are taking the scenic route
    • Why ‘head of marketing’ is the most misunderstood title in startups
    • IAB releases draft of updated digital ad terms for public comment
    • Have we point solution-ed ourselves into martech madness?
    • What would a truly customer-centric B2B buyers journey look like?
    • 3 ways to turn tariff turmoil into marketing gold
    • Misinformation is exploding, and your brand is next
    • Salesforce introduces new Agentforce pricing models
    • How to make your content stand out in the ocean of AI slop
    • Crumbl’s legal trouble shows the risks of shortcut marketing
    • 3 ways to get more from your paid social ad spend
    • 2025 will redefine loyalty. Here’s what that means for brands.
    • If your teams aren’t ready for AI, then your tools won’t matter
    • Why the future of marketing depends on a smarter MOps function
    • Salesforce announces initiatives to bring trust and governance to AI agents
    • Databricks takes aim at marketers with new platform for data and AI
    • Amplitude brings marketing and product teams together in one platform
    • Twilio unveils new features for customer data platform
    • 5 signs your GTM is too risky and what to do about it
    • GenAI is already telling your brand’s story — are you guiding it?
    • 5 ways marketers can use Gemini GEMS to increase productivity
    • Email is the most misunderstood channel in your digital stack
    • How to choose the right marketing AI tools for real business impact
    • Winning customer loyalty starts with straight talk about tariffs
    • RAG: The most important AI tool marketers have never heard of
    • Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What’s Driving the Change?
    • Why does composability get so much attention in the CDP space?
    • Ad costs are soaring and retailers are panicking — here’s the fix
    • What your attribution model isn’t telling you
    • CMOs brace for cuts as marketing budgets stay flat
    • Cross-channel personalization: what works now across generations and channels
    • URL parameters: A marketer’s guide to management and best practice
    • The number of martech tools is now 15,384
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  • title: MarTech - Marketing Technology News and Community for MarTech Professionals
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